Using SEO to Increase Website Traffic

By Marigold Mariano

Search engine optimization can be a difficult subject for those who are new to marketing on the internet. SEO is a marketing technique that allows you to make your site easier to find using a search engine. Services such as Yahoo!, Bing, and Google will be able to find your site easily, and these services will be able to rank your site correctly.

Basic SEO Techniques:
While it may seem impossible that you can bring your web page to number one in no time, it is true. This can be done if you use SEO correctly, and it only takes a few keywords to improve your ranking. If your page includes the following, increasing your rank will take little time.

• A 2-4% keyword density
• Meta keyword tags
• Meta description tags
• The keyword in the title
• Using H1, H2 and H3 tags throughout

These are the basic keys to creating an SEO page that will work with search engines. There are many businesses, individuals, and blogs that have not implemented this technique, and those sites will have less visitors and lower rankings. Research has shown that those who take the time to use SEO do have more traffic and visitors than those who do not. The time and money investment is well worth it.

Use SEO to Bring Traffic:
Many of the successful internet businesses and sites have used search engine optimization to become that way. However, they do not like to share these techniques and tips with others. Well, here are the top 3 techniques and strategies to SEO:

1. Building quality one-way links
2. Find other search engines and traffic building sources other than Bing, Yahoo! and Google
3. SEO on the page/site itself

These strategies have been around for many years, but are still used to this day. However, many do not fully understand how to use them.

SEO Tools:
There are more SEO tools out there that you may not be aware of, but that can improve your site quickly. These include analyzing your position on search engines (Bing, Yahoo!, Google), analyzing your page, and giving you a link count. Other tools include distributing your SEO articles to directories and posting comments on blogs or forums. Most of these are done automatically with software, using just the click of a mouse.

Organic Tips:
Organic search engine optimization involves putting your article or web page on the first page in the "Free" section of search engines. You can do this by using the right keywords, building links, using SEO on-page, and bringing traffic from other resources.

When it comes to internet industry, SEO Firm is the key to generate traffic for your website. SEO Phoenix is also rated as the most effective marketing approach when it comes to online businesses. SEORCHES stands out as a leading internet marketing company in Arizona with vast experience.

SEO Tips

By Chinelo Ogbonna


Trying to understand search engine optimization can be confusing and daunting. Whether you're a new or seasoned business owner there are some basic techniques you should know to make sure your website is completely optimized.

I have summarized the confusing technical jargon that consists of "search engine optimization" into laymen's terms to better help you understand how to make sure your website is SEO friendly.

1. Make sure that web crawlers can easily index the content on your site. A quick way to tell if your content is indexable is - if you can copy and paste it, than it is indexable. This means the text and any graphics on the page are separate layers, making the text-based content easy to index.

2. Add a site map. Site maps essentially create a road map of your website, ensuring that all the content on all your pages can be effortlessly indexed. Don't worry if you do not know how to create a sitemap. Go to "XML sitemaps.com" to download a free XML sitemap.

3. Choose keywords that are relevant to the content of the page. Relevancy is a "key" factor in SEO. Also, try and stick with 2-3 keywords per page. Adding to many keywords only creates confusion when trying to determine the pages specific topic.

4. Create custom page titles for all the pages of your site that you want optimized. If possible, use the keywords listed in your META-Tag. Web crawlers scan the title of you page looking for keywords and relevancy that matches your keywords and content within the page.

5. Create custom META descriptions for all your pages. Again, crawlers are scanning this description looking for matches to your keywords. Be sure to incorporate these in your description. Also, keep in mind that only 23 words will be displayed under your link on the search results page. Choose your words wisely.

6. Don't under estimate the power of the H-tags. These heading tags tell search engines that this content is important and needs to be given special attention. Try and utilize keywords here as well.

7. If possible try to integrate keywords in your domain name. This may not be as easy, but incorporating them into your URL is. Simply include the keywords in the individual page names.

8. Write high quality, specific content. Your content needs to not only draw your customers in, but keep them there. Keep the content specific to one topic. Search engines like one topic content pages, this allows for easy identification to keyword matches. Be sure to include your keywords a few times within each page content, a 400-1000 word count is usually ideal.

9. Don't forget to optimize ALT tags; these will also be indexed for image search results.

When broken down "search engine optimization" isn't that scary. For more articles on SEO Tips visit - http://www.creativedesignsmadesimple.com/